LaConQ

LaConQ is a research lab at the Federal University of Rio de Janeiro, specializing in quality control for the food industry. It collaborates with both academic researchers and industry consultants. The new logo is designed with a fluid, modular structure, allowing other labs in the institution to adopt the same base logic while maintaining a cohesive aesthetic. The updated color palette balances UFRJ’s traditional navy blue with a fresher, brighter blue, preserving the institutional feel while bringing a modern, youthful perspective to the lab’s identity.

Category

Branding

Segment

Business, Technology

Agency

leme.studio

2023